The last couple weeks, I have shared some of the basics to
understanding Bordeaux: Right Bank versus Left Bank, The 1855 Classification (Crus
Classés, or Classed Growths), and the 1959 Graves Classification. This week, we’ll
take a look at the classification that seems to confuse people (including Sommeliers) the most… Cru
Bourgeois.
The biggest misconception is that if the word “Cru” appears
on the bottle, it must be high quality. It might be, as there are high quality wines
in this classification, but they must be selected with care. In general, the Classed
Growths still represent the best wines, but there is a definite overlap in
quality.
To best understand the Cru Bourgeois, we need to take a look
at history. The designation had its
origins somewhere in the 15th to 18th century, when the
members of the bourgeoisie bought land and planted vines. The bourgeois
designation distinguished them from the aristocratic wines of the Medoc (which comprised
most of the 1855 Classification). The actual designation of Cru Bourgeois
really didn’t occur until the 1920’s, when market slumps encouraged growers to
band together and develop a marketing method for the smaller properties. In
total, Cru Bourgeois represents approximately 40 % of the Medoc’s production
versus 25% for the classed growths. They are especially important in Moulis and
Listrac.
The first classification took place in 1920, but huge changes
in ownership followed, and nothing was ever published. Then in 1932, the first
Cru Bourgeois list was drawn up by the Bordeaux Chamber of Commerce and Chamber
of Agriculture. That list included 444 estates for the classification, in 3
classes. But, the classification was never officially ratified.
A new classification was issued in 1966 by the Syndicat des
Crus Bourgeois and revised in 1978 to establish a three-tiered system for 128
Chateaux. The problem was that you had to be a member to be classified on the
list.
In 2000, under EU pressure to get their act together, the
French decided to put together a new 3-tiered classification to cement the
meaning of the term and identify the best estates. The system would be as
follows: Cru Bourgeois Exceptionel (for
the best); Cru Bourgeois Superieur (for second tier); and lastly Cru Bourgeois.
They identified 247 estates from the almost 500 who applied and published their
results in 2003 with 9 exceptional estates. But this all happened in France… There
was considerable controversy regarding the 2003 classification. 77 chateaux,
which had been included in the 1932 list, lost their Cru Bourgeois status. Many
proprietors were unhappy, either because they had been excluded entirely, or
because they had been included at a lower level than they had expected. Over 70
producers applied to court to contest their exclusion from the new ranking. So
by 2004 the whole system had been annulled by the French courts. The court
ruled that four of the panel had conflicting interests, as owners of relevant
wineries, and could not be seen as impartial. So, the 1932 classification was
briefly reinstated, with its single tier and 444 estates.
In July 2007, all use of the term “Cru Bourgeois” became
illegal. As the 2005 vintages were already bottled and with further anticipated
delays, the ruling was expected to be enforced starting with the 2007 vintage.
So, the reason for the history lesson should be evident,
particularly to collectors, who are trying to determine what they have in their
cellars. Since 2000, you might see the three tiered labelling, the single
labelling, or no labelling at all.
As it stands today, the Cru Bourgeois label was reintroduced
2010, but in a significantly revised form. It now consists of only one level,
and is awarded annually, as a mark of quality, to wines rather than to
chateaux, on the basis of an assessment of both production methods and the
finished product. They must come from one of the 8 appellations in the Medoc.
The communes are: Pauillac, St. Estephe, Margaux, St. Julien, Moulis, Listrac,
Haut Medoc and the Medoc. The lists are
published approximately 2 years after the vintage. When the new Cru Bourgeois classification
was announced, six of the nine former Cru Bourgeois Exceptionnel decided to
remain outside the new one-tier classification. Instead, they formed a group
named “Les Exceptionnels”, primarily to stage common marketing events. The members
of this group are: Chateau Chasse Spleen, Chateau Les Ormes de Pez, Chateau de
Pez, Chateau Potensac, Chateau Poujeaux and Chateau Siran.
So far, the new classification system is holding, but this
is all happening in France, so….
For wine lovers seeking well priced Bordeaux wine, that
delivers style, character and quality at a fair price, it’s important to know
the Cru Bourgeois classified wines.